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Tips on Finding the Right Talent for your Company | Telegenic Marketing
Jason Craver • Jul 03, 2019

It is in everybody’s knowledge that quality and quantity are two different things. Finding the right talent for your company or business revolves around these 2 factors. Some small business owners believe that in order to reduce the burden, having a large number of employees is better. Whereas some believe that even if the number of staff is less, it should be talented enough to meet any challenge or task.

But, finding the right talent for your business is not as easy as it sounds to be. Some small business owners do not have the correct knowledge of the processes of finding the right talent for their business or do not have any HR department. We understand this and so we have come up with the best tips for all business owners that will help them in finding the right talent for their business or company. 

Best Tips for finding the right person for your company

Test and reframe your job description

The reason why you are not able to get the right talent for your company might also be because the job description is not exactly according to what you are looking for. The job description should not be just a simple description of expectations, pay, duties, and qualifications. Try to include a company intro telling the prospects about the benefits of joining your company.

Also, never post your job description without cross-checking it. Check if you are missing any comma, see if there is any spelling mistake or any other such thing. No one will like to join a company who is not serious enough about the job description they post. 

There are many tools and extensions online that can be used to check grammar online. The best of them in our opinion is Grammarly .

Compare your job posting with your competitor’s

The reason you are facing problems in finding the right talent for your company is that you are not taking note of what your competitors are doing to get the right employees. Maybe their offers are more attractive and exciting to the prospects. Every company wants the best employees for their company. Salary being offered is important but not the only thing what the prospects look for.

People applying for a job also look for other benefits such as health insurance, dental, bonuses, educational opportunities, training opportunities and incentives. Visit sites like Glassdoor to have an idea of what are the current trends in the salary of the job position you are wanting to fill in your company. If you find that you are offering considerably less than others, you probably know where you need to change your patterns.

Internally imporve your employees

If the above-mentioned issues are not the one stopping you from finding the right talent, then you must try to educate and enhance the knowledge of people within your company. This might not give you immediate results but will surely help you in the long run. Internal training also works as a motivation for your employees to expand their skills.

Give incentives for employee referral

Word of mouth is a powerful form of advertising. Apart from posting job openings in online platforms, you can also rely on your existing employees. When you hire someone based on their referral, you can give them exciting incentives. There might be many people in your company that may share connections or contacts with people suiting your job description.

Your existing employee and the prospect might have studied in the same institution or worked in the same company before. You must contemplate or research on what your competitors are giving as employee referrals and what better can you give.

Hire a consulting company

If you are a small business and do not have an in-house hiring team, then you can take services from a good consulting company for finding the right talent for your company. There are many cloud companies that offer payroll processing services or headhunting firms that serve as HR consultants.

Make the best use of LinkedIn

Linkedin is a great platform to find excellent prospects for your job openings. LinkedIn has more than 610 million users across 200 countries. This platform is a huge database of suitable candidates. Post your job requirements on LinkedIn and get the most qualified candidates.

Content marketing services for recruitment

 

If you have a blog, excellent social media presence, or a website, you can use them to find the right candidate for your job openings. Create unique recruitment content for finding the right talent and post on these mediums. Make the most out of your social media following and followers on your blog.

 

You can give offers for whoever shares or likes your post and helps in finding a suitable candidate. For example, you can offer saving coupons or discounts.

Conclusion

It is a difficult task to run a business or company and find the most suitable candidates. You must try to reduce your marketing burden so that you can focus more on building a strong team.

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